- October 12, 2022
Online Gambling Market Recovers in The Second Half of 2022
When exactly will the gambling industry start to grow? When will you be prepared to re-enter the gambling market? We believe that this is the topic that all gambling platform owners are most concerned about. Every year, many people put forward the view that the gaming market is expected to recover. However, we will refrain from commenting on this because, as of last year's White label Gambling opening, the situation still appears to be uncertain. Is the gambling market really slowly warming up? From about the end of March of this year, the data of TCG White Label Gambling business users has maintained a steady and continuous increase every month, until the number of openings at the end of May has practically recovered to the level before the epidemic. Why? Before examining this matter further, it is important to comprehend the factors that influence gambling market temperature, in addition to local government regulations, epidemic-related worldwide traffic and crowd disruptions, the need to decrease the rate of increase in unemployment, etc. All of these factors are strongly tied to whether or not the gambling market for video games is still warming up, therefore in order to fully comprehend them, we must first start with the current state of affairs.
In The Post-Pandemic Era:
Two years after the world experienced the unprecedented impact of the epidemic, the global economic regression has also seriously affected the development of the gambling market.Fortunately, due to the global expansion of vaccination and many countries moving towards herd immunity, the global epidemic seems to have passed its worst moment, and coexistence with the epidemic has become the consensus of all mankind, or policymakers, businesses and ordinary people have adapted to the epidemic. The prevention and control measures taken during the period to mitigate the economic impact of the epidemic, and as the proportion of the vaccinated population expands, will also drive growth in economic activity and consumer spending. Especially the needs of game players.
Authority Policy:
The impact of the Philippines' response to the epidemic and the announcement of the new tax regulation Bayanihan 2 by the Bureau of Internal Revenue (BIR) on the tax increase of the game company have caused the Philippine online game company to experience an unprecedented disaster; as a result of the epidemic and the impact of the high taxes, the hard-hit game companies have sharply left, the situation with office lease signing has dropped by 50%, the office space has been idle due to the closure of the game company, and the loss of rent of 1.4 billion pesos and about 127,000 job opportunities has disappeared.
The Rise of Southeast Asian Markets:
Online game platforms have shifted their target markets to Southeast Asian nations, with Vietnam, Thailand, and other Southeast Asian nations serving as their key destinations, as a result of changes in policies and the business environment. In contrast to the obvious restrictions faced by Chinese players, Southeast Asian gambling market participants are typically more diverse, more open to trying out various gaming genres, and the payment pipeline in the region is generally free of heavy government meddling. Early spring has brought a ray of hope to the online game business after a long, dark winter thanks to the growth of the Southeast Asian market.
5G Prevails in the Cloud Trend:
With the expansion of the global 5G network bandwidth, 5G network speed is as high as a few hours per second, which has the most direct impact on the online game of the live - esports & sports events type, and because of the increase in the speed of downloading data, more animation and sound and light effects can be achieved for various types of slot game types that require strong visual, sound and light effects, thereby enhancing the entertainment and attractiveness of the product.
Asia-Pacific Economic Recovery Beats Expectations:
The growth of export trends in Asia-Pacific countries will be intended to herald a rebound in the global economic downturn. For example, in March 2021, China's total exports increased by 21% compared to the same period in 2019. In addition, signs such as the overall improvement of the OECD's comprehensive leading indicators and the increase in the number of new orders indicate that the economic recovery of countries in the Asia-Pacific region can stimulate the growth of imports, and the economic recovery of one country may resonate with other countries.
The 2022 World Cup Will Both Kick Off:
As the biggest feast in football, the quadrennial World Cup is one of the world's top A-class tournaments. However, the World Cup is more of a gambling carnival than it is a festival for fans. Additionally decided are the World Cup finals' grouping and round of 32. The tournament will be held in November, marking the first time the historic event will take place at the end of the year and the first time Qatar, a country in the Middle East, would serve as the host nation. However, this time the decision has generated some controversy. Due to the fact that the World Cup finals are planned to occur from November 21 to December 18, temperatures in Qatar often reach 25 degrees Celsius throughout both of these months (77 degrees Fahrenheit). The playing team will likely face additional challenges as a result of this. The nearby gambling platforms are prepared to move even before the World Cup begins.
Epilogue:
Many of the game firms that first fled the Philippines have a propensity to return once the global epidemic slows and borders open. After two years of running-in, the remote work developed during the epidemic has been well adapted, the problem of personnel recruitment difficulties has improved, and the necessity of office leasing has also been solved, especially for the game companies that had to bear high office rent. As the global epidemic trend of vaccine popularization has gradually been controlled, the impact of the original epidemic impact has gradually diminished. In response to the Philippines's "Mutual Assistance Bailout Law,"
The operating burden on online gambling enterprises has been somewhat lessened as a result of reimbursement for office rent reductions and reductions. The continuous growth of the Southeast Asian online gambling market has unexpectedly jumped into a new blue ocean in the gambling market due to the loosening of financial market regulations, mobile phone penetration and the blessing of 5G broadband networks, a significant number of demographic dividends, and a rapidly developing economy.
The rise of the Southeast Asian market has also to some extent limited the harm caused by the closure of the Chinese gambling market. The market has already shown a warming trend in the third quarter of 2021, while the recovery of the Asia-Pacific economy is certain to accelerate the recovery of the Southeast Asian gambling market, and this year coincides with the Asian Games Expo. From the overall observation, the epidemic situation, personnel loss, policies, gambling market dividends, and other influencing factors have gradually stabilized. The percentage of Southeast Asian sports stations launched between the beginning of April and the end of May also supports this. To answer the question of whether the market is warming up, Editorial Staff online predicts that the severe winter that the online game industry experienced following the World Cup will finally come to an end, and the Southeast Asian gambling market will also enter a white-hot stage. As some stock critics have advised, it is best to always maintain cautious optimism about the future. I think spring will arrive as long as you make it through the bitter winter.